白川郷ぷりんの家

Handmade pudding to enjoy in Shirakawa-go

News

2026.07.21

Regarding business days in August

We will be closed every Wednesday. Please note that we may occasionally need to close on short notice due to unforeseen circumstances. In August, we plan to sell our seasonal Hida Peach Pudding (available until around the middle of the month). We look forward to welcoming you.
Read more →

Store Information

Address 702 Ogimachi, Shirakawa-mura, Ono-gun, Gifu 501-5627, Japan
Access
  • About a 10-minute walk from Shirakawa-go Bus Terminal.
  • About a 7-minute walk from the Seseragi Park Village-run parking lot.
Parking
  • We do not have a private parking lot.
Phone +81-5769-6-1700
Opening Hours 10:00〜16:30
Closed Wednesdays (Check Instagram for irregular closures)
Payment Methods
  • Cash (Japanese Yen)
  • Credit Cards(Visa, Mastercard, JCB, American Express, Diners Club, UnionPay)
  • IC Cards / Electronic Money(Suica, PASMO, and other transportation IC cards)
  • QR Code Payments(Domestic:PayPay and other major services/International:Alipay, WeChat Pay, and more)
Seating There is no eat-in space inside the store.A bench that can seat approximately five people is available outside the entrance.

Preserving the Scenery

There are no public trash bins within the Shirakawa-go village area.
To help protect the traditional landscape, please avoid eating while walking.

Please dispose of any waste—such as bottles or spoons—in the trash bins inside the store.
Bottles may also be taken home with you.

Thank you for your cooperation in keeping Shirakawa-go beautiful.

Menu

Classic Pudding

Silky-smooth pudding

Pudding traveled from around the world to Japan and eventually became a beloved dessert enjoyed throughout the country. Japan then took this classic dessert and developed its own unique style: the smooth pudding. We have pursued what makes a truly delicious smooth pudding. Made with premium wasanbon sugar, it offers a delicate sweetness and a rich, refined aroma that you can savor with every bite. Product Name: Smooth Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, wasanbon sugar, sugar, vanilla beans (contains milk and egg) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 154 kcal Protein: 5.0 g Fat: 7.5 g Carbohydrates: 16.6 g Salt equivalent: 0.12 g These values are approximate.
View Ingredients →

Silky-smooth pudding

Silky-smooth pudding

Pudding traveled from around the world to Japan and eventually became a beloved dessert enjoyed throughout the country. Japan then took this classic dessert and developed its own unique style: the smooth pudding.

We have pursued what makes a truly delicious smooth pudding. Made with premium wasanbon sugar, it offers a delicate sweetness and a rich, refined aroma that you can savor with every bite.

Product Name: Smooth Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, wasanbon sugar, sugar, vanilla beans (contains milk and egg)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 154 kcal
Protein: 5.0 g
Fat: 7.5 g
Carbohydrates: 16.6 g
Salt equivalent: 0.12 g

These values are approximate.

Water Pudding

Shirakawa-go is known for its pristine waters and beautiful natural surroundings. We created this unique pudding using pure spring water from Shirakawa-go. Enjoy three refreshing layers of flavor, while experiencing the blessings of Shirakawa-go’s abundant nature and crystal-clear spring water. Product Name: Mizu Pudding Product Category: Western-style confectionery Ingredients: Water (produced in Gifu Prefecture), milk, sugar, fresh cream, egg yolk, glucose, gelatin, vanilla beans, agar, orange peel / gelling agent (contains milk, egg, and gelatin) Net Weight: 85 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (85 g): Calories: 277 kcal Protein: 1.5 g Fat: 2.3 g Carbohydrates: 64.4 g Salt equivalent: 0.09 g These values are approximate.
View Ingredients →

Water Pudding

Water Pudding

Shirakawa-go is known for its pristine waters and beautiful natural surroundings. We created this unique pudding using pure spring water from Shirakawa-go.

Enjoy three refreshing layers of flavor, while experiencing the blessings of Shirakawa-go’s abundant nature and crystal-clear spring water.

Product Name: Mizu Pudding
Product Category: Western-style confectionery
Ingredients: Water (produced in Gifu Prefecture), milk, sugar, fresh cream, egg yolk, glucose, gelatin, vanilla beans, agar, orange peel / gelling agent (contains milk, egg, and gelatin)
Net Weight: 85 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (85 g):
Calories: 277 kcal
Protein: 1.5 g
Fat: 2.3 g
Carbohydrates: 64.4 g
Salt equivalent: 0.09 g

These values are approximate.

Gohei Mochi Pudding

We have transformed “Gohei Mochi,” a traditional local dish beloved in Gifu, into a unique pudding. The savory, aromatic flavor of Gohei Mochi, made with miso and soy sauce, pairs beautifully with the gentle sweetness of pudding, creating an exquisite balance. A new and exciting local pudding, and a perfect souvenir that captures the unique flavors of Gifu Prefecture. Product Name: Gohei Mochi Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, walnuts, black sesame, honey, soy sauce, miso, vanilla beans (contains milk, egg, walnut, sesame, and wheat) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 210 kcal Protein: 5.7 g Fat: 11.5 g Carbohydrates: 21.8 g Salt equivalent: 0.23 g These values are approximate. Warning: Do not give honey to infants under 1 year of age.
View Ingredients →

Gohei Mochi Pudding

Gohei Mochi Pudding

We have transformed “Gohei Mochi,” a traditional local dish beloved in Gifu, into a unique pudding. The savory, aromatic flavor of Gohei Mochi, made with miso and soy sauce, pairs beautifully with the gentle sweetness of pudding, creating an exquisite balance.

A new and exciting local pudding, and a perfect souvenir that captures the unique flavors of Gifu Prefecture.

Product Name: Gohei Mochi Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, walnuts, black sesame, honey, soy sauce, miso, vanilla beans (contains milk, egg, walnut, sesame, and wheat)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 210 kcal
Protein: 5.7 g
Fat: 11.5 g
Carbohydrates: 21.8 g
Salt equivalent: 0.23 g

These values are approximate.

Warning: Do not give honey to infants under 1 year of age.

Shirakawa Matcha Pudding

A luxurious pudding made with precious matcha, carefully handcrafted in Shirakawa Town, Kamo District, Gifu Prefecture, known as a region rich in tea culture. With every bite, the rich aroma of matcha unfolds, accompanied by an elegant, delicate bitterness. Despite its rich flavor, the finish is refreshingly clean, allowing you to fully enjoy the authentic taste of matcha. Product Name: Shirakawa Matcha Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, black soybeans, matcha (produced in Gifu Prefecture), vanilla beans (contains milk, egg, and soybean) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 172 kcal Protein: 5.9 g Fat: 7.3 g Carbohydrates: 20.3 g Salt equivalent: 0.12 g These values are approximate.
View Ingredients →

Shirakawa Matcha Pudding

Shirakawa Matcha Pudding

A luxurious pudding made with precious matcha, carefully handcrafted in Shirakawa Town, Kamo District, Gifu Prefecture, known as a region rich in tea culture.

With every bite, the rich aroma of matcha unfolds, accompanied by an elegant, delicate bitterness. Despite its rich flavor, the finish is refreshingly clean, allowing you to fully enjoy the authentic taste of matcha.

Product Name: Shirakawa Matcha Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, black soybeans, matcha (produced in Gifu Prefecture), vanilla beans (contains milk, egg, and soybean)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 172 kcal
Protein: 5.9 g
Fat: 7.3 g
Carbohydrates: 20.3 g
Salt equivalent: 0.12 g

These values are approximate.

Ice Pack Guide

No Ice Pack (Room Temperature):Up to 30 mins

With Ice Pack:1–2 hours

Insulated Bag (¥300) + Ice Pack:Up to 3 hours

Extra Ice Packs (Paid):Up to 5 hours

Seasonal Pudding

Coffee Pudding [Approx. March–December]

A smooth café au lait pudding made with carefully brewed coffee, paired with an aromatic coffee jelly. The rich flavors of the pudding and coffee blend together beautifully, creating a perfectly balanced and harmonious dessert. Product Name: Coffee Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, unrefined sugar, coffee, glucose, vanilla beans, agar / gelling agent (contains milk and egg) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 138 kcal Protein: 2.9 g Fat: 9.6 g Carbohydrates: 10.2 g Salt equivalent: 0.07 g These values are approximate.
View Ingredients →

Coffee Pudding [Approx. March–December]

Coffee Pudding [Approx.  March–December]

A smooth café au lait pudding made with carefully brewed coffee, paired with an aromatic coffee jelly. The rich flavors of the pudding and coffee blend together beautifully, creating a perfectly balanced and harmonious dessert.

Product Name: Coffee Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, unrefined sugar, coffee, glucose, vanilla beans, agar / gelling agent (contains milk and egg)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 138 kcal
Protein: 2.9 g
Fat: 9.6 g
Carbohydrates: 10.2 g
Salt equivalent: 0.07 g

These values are approximate.

Chocolate Pudding [Approx. December–April]

Rich and indulgent, with a deep, full-bodied flavor. This luxurious pudding is crafted to let you fully savor the rich and aromatic taste of chocolate. A seasonal limited-edition treat available only from winter through spring. Product Name: Chocolate Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, chocolate, unrefined sugar, orange, vanilla beans (contains milk, egg, and orange) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 240 kcal Protein: 4.4 g Fat: 18.3 g Carbohydrates: 15.7 g Salt equivalent: 0.11 g These values are approximate.
View Ingredients →

Chocolate Pudding [Approx. December–April]

Chocolate Pudding [Approx.  December–April]

Rich and indulgent, with a deep, full-bodied flavor. This luxurious pudding is crafted to let you fully savor the rich and aromatic taste of chocolate. A seasonal limited-edition treat available only from winter through spring.

Product Name: Chocolate Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, chocolate, unrefined sugar, orange, vanilla beans (contains milk, egg, and orange)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 240 kcal
Protein: 4.4 g
Fat: 18.3 g
Carbohydrates: 15.7 g
Salt equivalent: 0.11 g

These values are approximate.

Strawberry Pudding [Approx. January–April]

A special pudding made with an original strawberry variety developed in Gifu Prefecture. The sweet, tangy, and refreshing flavor of the strawberries blends beautifully with the gentle sweetness and smooth texture of the pudding.
View Ingredients →

Strawberry Pudding [Approx. January–April]

Strawberry Pudding [Approx. January–April]

A special pudding made with an original strawberry variety developed in Gifu Prefecture. The sweet, tangy, and refreshing flavor of the strawberries blends beautifully with the gentle sweetness and smooth texture of the pudding.

Honey Pudding [Approx. April–July]

A special honey pudding made with “new crop honey” harvested in Gifu Prefecture that year. With less sugar, it highlights the naturally gentle sweetness of pure honey. The refreshing lemon jelly pairs beautifully with the honey pudding. Drizzle with the honey provided separately to enjoy an even richer honey flavor. Product Name: Honey Pudding Product Category: Western-style confectionery Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, honey, unrefined sugar, lemon, glucose, vanilla beans, agar / gelling agent (contains milk and egg) Net Weight: 80 g Storage: Keep refrigerated at 10°C (50°F) or below. Best Before: 3 days Nutrition Facts per serving (80 g): Calories: 149 kcal Protein: 2.7 g Fat: 12.2 g Carbohydrates: 6.5 g Salt equivalent: 0.09 g These values are approximate. Warning: Do not give honey to infants under 1 year of age.
View Ingredients →

Honey Pudding [Approx. April–July]

Honey Pudding [Approx. April–July]

A special honey pudding made with “new crop honey” harvested in Gifu Prefecture that year. With less sugar, it highlights the naturally gentle sweetness of pure honey. The refreshing lemon jelly pairs beautifully with the honey pudding. Drizzle with the honey provided separately to enjoy an even richer honey flavor.

Product Name: Honey Pudding
Product Category: Western-style confectionery
Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, honey, unrefined sugar, lemon, glucose, vanilla beans, agar / gelling agent (contains milk and egg)
Net Weight: 80 g
Storage: Keep refrigerated at 10°C (50°F) or below.
Best Before: 3 days

Nutrition Facts per serving (80 g):
Calories: 149 kcal
Protein: 2.7 g
Fat: 12.2 g
Carbohydrates: 6.5 g
Salt equivalent: 0.09 g

These values are approximate.

Warning: Do not give honey to infants under 1 year of age.

Blueberry Pudding [Approx. July–August]

A special pudding made with blueberries harvested in Gifu Prefecture. The sweet and tangy flavor of the blueberries blends beautifully with the gentle sweetness of the pudding. A delightful taste that lets you savor the natural bounty of Gifu.
View Ingredients →

Blueberry Pudding [Approx. July–August]

Blueberry Pudding [Approx. July–August]

A special pudding made with blueberries harvested in Gifu Prefecture. The sweet and tangy flavor of the blueberries blends beautifully with the gentle sweetness of the pudding. A delightful taste that lets you savor the natural bounty of Gifu.

Peach Pudding [Around August]

Luxuriously made with seasonal Hida peaches, carefully cultivated using the significant temperature difference between day and night. The gentle sweetness of the pudding beautifully complements the juicy sweetness and elegant aroma of the peaches.
View Ingredients →

Peach Pudding [Around August]

Peach Pudding [Around August]

Luxuriously made with seasonal Hida peaches, carefully cultivated using the significant temperature difference between day and night. The gentle sweetness of the pudding beautifully complements the juicy sweetness and elegant aroma of the peaches.

Persimmon Pudding [Approx. October–December]

Made with Fuyu persimmons from Gifu Prefecture, known as the “king of persimmons” for their exceptional sweetness and thick, juicy flesh. A delightful treat that captures the essence of autumn.
View Ingredients →

Persimmon Pudding [Approx. October–December]

Persimmon Pudding [Approx. October–December]

Made with Fuyu persimmons from Gifu Prefecture, known as the “king of persimmons” for their exceptional sweetness and thick, juicy flesh. A delightful treat that captures the essence of autumn.

Baked goods

Shirakawa-go Nut Sable

Baked to a fragrant, flavorful finish using rice flour from Gifu Prefecture and homemade vanilla sugar, this treat features a delicate, crumbly texture enhanced by the delicious taste of nuts.   ● Product Name: Nut Sable ● Classification: Western-style Confectionery ● Ingredients: Unsalted butter (produced in Hokkaido), rice flour (produced in Gifu Prefecture), raw cane sugar, egg yolk, almonds, hazelnuts, cashews, vanilla beans (contains milk ingredients, egg, almonds, hazelnuts, and cashews) ● Net Quantity: 5 pieces ● Storage Instructions: Store in a cool, dark place away from direct sunlight ● Expiration Date: Varies ● Nutritional Information (per piece): Energy 125 kcal, Protein 1.4 g, Fat 8.6 g, Carbohydrates 11.1 g, Salt Equivalent 0.02 g These values ​​are approximate.
View Ingredients →

Shirakawa-go Nut Sable

Shirakawa-go Nut Sable

Baked to a fragrant, flavorful finish using rice flour from Gifu Prefecture and homemade vanilla sugar, this treat features a delicate, crumbly texture enhanced by the delicious taste of nuts.

 

● Product Name: Nut Sable
● Classification: Western-style Confectionery
● Ingredients: Unsalted butter (produced in Hokkaido), rice flour (produced in Gifu Prefecture), raw cane sugar, egg yolk, almonds, hazelnuts, cashews, vanilla beans (contains milk ingredients, egg, almonds, hazelnuts, and cashews)
● Net Quantity: 5 pieces
● Storage Instructions: Store in a cool, dark place away from direct sunlight
● Expiration Date: Varies
● Nutritional Information (per piece):
Energy 125 kcal, Protein 1.4 g, Fat 8.6 g, Carbohydrates 11.1 g, Salt Equivalent 0.02 g
These values ​​are approximate.

Soft serve ice cream

Matcha soft-serve ice cream

This delicious soft-serve ice cream is made using carefully selected, premium matcha. From here in Shirakawa-go, we share the culture of matcha—a tea Japan is proud to showcase to the world—through this exquisite treat.
View Ingredients →

Matcha soft-serve ice cream

Matcha soft-serve ice cream

This delicious soft-serve ice cream is made using carefully selected, premium matcha. From here in Shirakawa-go, we share the culture of matcha—a tea Japan is proud to showcase to the world—through this exquisite treat.

About SHIRAKAWA-GO House of PURIN

A place created by people who live and work in Shirakawa-go,
where Japan’s nostalgic “original landscape” still remains.

We were born and raised in Shirakawa-go, and have long wished to create a local specialty that truly represents our home. With that desire, we devoted ourselves to making pudding that is genuinely delicious.

Using the finest ingredients and embracing the charm of Shirakawa-go’s original landscape, we offer a pudding that can be found only here.

A Pudding Specialty Shop in a World Heritage Site

Located within the Shirakawa-go village, known for its traditional gassho-style houses. This is a pudding you can enjoy only here, as a special stop during your visit.

Handcrafted in Our In‑Store Workshop

All of our puddings are handmade one by one in our in‑store workshop. You can enjoy their fresh, just‑made flavor right on the spot.

Local Pudding from Gifu

We offer unique flavors found only in this region, such as Water Pudding made with the pure water of Shirakawa-go and Gohei-mochi Pudding inspired by local cuisine.