白川郷ぷりんの家

Handmade pudding to enjoy in Shirakawa-go

News

2026.07.21

Regarding business days in August

We will be closed every Wednesday. Please note that we may occasionally need to close on short notice due to unforeseen circumstances. In August, we plan to sell our seasonal Hida Peach Pudding (available until around the middle of the month). We look forward to welcoming you.
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2026.06.23

Regarding business days in July

We will be closed every Wednesday, as well as on the 18th (Saturday) and the 30th (Thursday). Please note that we may occasionally need to close on short notice due to unforeseen circumstances. We currently offer six varieties of pudding: Smooth, Gohei-mochi, Water, Matcha, Coffee, and Honey. We plan to switch from the Honey pudding to a Blueberry version once the blueberries arrive. We look forward to welcoming you.
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Store Information

Address 702 Ogimachi, Shirakawa-mura, Ono-gun, Gifu 501-5627, Japan
Access
  • About a 10-minute walk from Shirakawa-go Bus Terminal.
  • About a 7-minute walk from the Seseragi Park Village-run parking lot.
Parking
  • We do not have a private parking lot.
Phone +81-5769-6-1700
Opening Hours 10:00〜16:30
Closed Wednesdays (Check Instagram for irregular closures)
Payment Methods
  • Cash (Japanese Yen)
  • Credit Cards(Visa, Mastercard, JCB, American Express, Diners Club, UnionPay)
  • IC Cards / Electronic Money(Suica, PASMO, and other transportation IC cards)
  • QR Code Payments(Domestic:PayPay and other major services/International:Alipay, WeChat Pay, and more)
Seating There is no eat-in space inside the store.A bench that can seat approximately five people is available outside the entrance.

Preserving the Scenery

There are no public trash bins within the Shirakawa-go village area.
To help protect the traditional landscape, please avoid eating while walking.

Please dispose of any waste—such as bottles or spoons—in the trash bins inside the store.
Bottles may also be taken home with you.

Thank you for your cooperation in keeping Shirakawa-go beautiful.

Menu

Classic Pudding

Silky-smooth pudding

Pudding was introduced from abroad and came to be loved by the entire nation. Then came the “smooth pudding”—a uniquely Japanese evolution of the classic treat. With this smooth pudding, we set out to create something truly delicious. We use premium *Wasanbon* sugar, allowing you to enjoy not only a silky texture but also a rich, aromatic fragrance.   ● Product Name: Smooth Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, Wasanbon sugar, sugar, vanilla beans (contains milk ingredients and egg) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy: 154 kcal, Protein: 5.0 g, Fat: 7.5 g, Carbohydrates: 16.6 g, Salt Equivalent: 0.12 g (These values ​​are approximate.)
View Ingredients →

Silky-smooth pudding

Silky-smooth pudding

Pudding was introduced from abroad and came to be loved by the entire nation.
Then came the “smooth pudding”—a uniquely Japanese evolution of the classic treat.
With this smooth pudding, we set out to create something truly delicious.
We use premium *Wasanbon* sugar, allowing you to enjoy not only a silky texture but also a rich, aromatic fragrance.

 

● Product Name: Smooth Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, Wasanbon sugar, sugar, vanilla beans (contains milk ingredients and egg)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy: 154 kcal, Protein: 5.0 g, Fat: 7.5 g, Carbohydrates: 16.6 g, Salt Equivalent: 0.12 g
(These values ​​are approximate.)

Water Pudding

As a village renowned for its pristine water, Shirakawa-go offers a unique pudding crafted from local, crystal-clear spring water. Please enjoy the refreshing, multi-layered flavor experience.   ● Product Name: Water Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Water (produced in Gifu Prefecture), milk, sugar, fresh cream, egg yolk, glucose, gelatin, vanilla beans, agar, orange peel / gelling agent (contains milk ingredients, egg, and gelatin) ● Net Weight: 85g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy 277kcal, Protein 1.5g, Fat 2.3g, Carbohydrate 64.4g, Salt Equivalent 0.09g (These values ​​are approximate.)
View Ingredients →

Water Pudding

Water Pudding

As a village renowned for its pristine water, Shirakawa-go offers a unique pudding crafted from local, crystal-clear spring water. Please enjoy the refreshing, multi-layered flavor experience.

 

● Product Name: Water Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Water (produced in Gifu Prefecture), milk, sugar, fresh cream, egg yolk, glucose, gelatin, vanilla beans, agar, orange peel / gelling agent (contains milk ingredients, egg, and gelatin)
● Net Weight: 85g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy 277kcal, Protein 1.5g, Fat 2.3g, Carbohydrate 64.4g, Salt Equivalent 0.09g
(These values ​​are approximate.)

Gohei Mochi Pudding

We have transformed “Gohei-mochi”—a beloved local specialty of Gifu—into a pudding. This is likely the first pudding of its kind in Japan; it offers a unique sensory experience where you can enjoy the aroma of miso alongside the sweetness of the pudding. It also makes a wonderful souvenir from Gifu Prefecture.   ● Product Name: Gohei-mochi Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, walnuts, black sesame seeds, honey, soy sauce, miso, vanilla beans (contains milk ingredients, egg, walnuts, sesame, and wheat) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy 210kcal, Protein 5.7g, Fat 11.5g, Carbohydrates 21.8g, Salt Equivalent 0.23g (These values ​​are approximate) ※ Do not feed to infants under one year of age.
View Ingredients →

Gohei Mochi Pudding

Gohei Mochi Pudding

We have transformed “Gohei-mochi”—a beloved local specialty of Gifu—into a pudding.
This is likely the first pudding of its kind in Japan; it offers a unique sensory experience where you can enjoy the aroma of miso alongside the sweetness of the pudding.
It also makes a wonderful souvenir from Gifu Prefecture.

 

● Product Name: Gohei-mochi Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, walnuts, black sesame seeds, honey, soy sauce, miso, vanilla beans (contains milk ingredients, egg, walnuts, sesame, and wheat)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy 210kcal, Protein 5.7g, Fat 11.5g, Carbohydrates 21.8g, Salt Equivalent 0.23g
(These values ​​are approximate)
※ Do not feed to infants under one year of age.

Shirakawa Matcha Pudding

This pudding is crafted with care using premium matcha from Shirakawa Town in Kamo District, Gifu Prefecture—a region renowned for its tea. It features an exceptional matcha aroma and a clean, pleasant finish. As we use this rare matcha, daily quantities are limited, so we encourage you to purchase yours early.   ● Product Name: Shirakawa Matcha Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, black soybeans, matcha (produced in Gifu Prefecture), vanilla beans (contains milk ingredients, egg, and soybeans) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy: 172 kcal, Protein: 5.9 g, Fat: 7.3 g, Carbohydrates: 20.3 g, Salt Equivalent: 0.12 g (These values ​​are approximate.)
View Ingredients →

Shirakawa Matcha Pudding

Shirakawa Matcha Pudding

This pudding is crafted with care using premium matcha from Shirakawa Town in Kamo District, Gifu Prefecture—a region renowned for its tea. It features an exceptional matcha aroma and a clean, pleasant finish. As we use this rare matcha, daily quantities are limited, so we encourage you to purchase yours early.

 

● Product Name: Shirakawa Matcha Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, sugar, black soybeans, matcha (produced in Gifu Prefecture), vanilla beans (contains milk ingredients, egg, and soybeans)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy: 172 kcal, Protein: 5.9 g, Fat: 7.3 g, Carbohydrates: 20.3 g, Salt Equivalent: 0.12 g
(These values ​​are approximate.)

Ice Pack Guide

No Ice Pack (Room Temperature):Up to 30 mins

With Ice Pack:1–2 hours

Insulated Bag (¥300) + Ice Pack:Up to 3 hours

Extra Ice Packs (Paid):Up to 5 hours

Seasonal Pudding

Coffee Pudding [Approx. March–December]

● Product Name: Coffee Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, unrefined sugar, coffee, glucose, vanilla beans, agar / gelling agent (contains milk ingredients and egg) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy 138kcal, Protein 2.9g, Fat 9.6g, Carbohydrates 10.2g, Salt Equivalent 0.07g (These values ​​are approximate.)
View Ingredients →

Coffee Pudding [Approx. March–December]

Coffee Pudding [Approx.  March–December]

● Product Name: Coffee Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, unrefined sugar, coffee, glucose, vanilla beans, agar / gelling agent (contains milk ingredients and egg)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy 138kcal, Protein 2.9g, Fat 9.6g, Carbohydrates 10.2g, Salt Equivalent 0.07g
(These values ​​are approximate.)

Chocolate Pudding [Approx. December–April]

● Product Name: Chocolate Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, chocolate, unrefined sugar, orange, vanilla beans (contains milk ingredients, egg, and orange) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy: 240 kcal, Protein: 4.4 g, Fat: 18.3 g, Carbohydrates: 15.7 g, Salt Equivalent: 0.11 g (These values ​​are approximate.)
View Ingredients →

Chocolate Pudding [Approx. December–April]

Chocolate Pudding [Approx.  December–April]

● Product Name: Chocolate Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, chocolate, unrefined sugar, orange, vanilla beans (contains milk ingredients, egg, and orange)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy: 240 kcal, Protein: 4.4 g, Fat: 18.3 g, Carbohydrates: 15.7 g, Salt Equivalent: 0.11 g
(These values ​​are approximate.)

Honey Pudding [Approx. April–July]

● Product Name: Honey Pudding ● Classification: Chilled Western-style Confectionery ● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, honey, unrefined sugar, lemon, glucose, vanilla beans, agar / gelling agent (contains milk ingredients and egg) ● Net Weight: 80g ● Storage Instructions: Keep refrigerated (10°C or below) ● Expiration Date: 3 days ● Nutritional Information (per serving): Energy 149kcal, Protein 2.7g, Fat 12.2g, Carbohydrates 6.5g, Salt Equivalent 0.09g (These values ​​are approximate.) ※ Do not feed to infants under one year of age.
View Ingredients →

Honey Pudding [Approx. April–July]

Honey Pudding [Approx. April–July]

● Product Name: Honey Pudding
● Classification: Chilled Western-style Confectionery
● Ingredients: Milk (produced in Gifu Prefecture), fresh cream, egg yolk, honey, unrefined sugar, lemon, glucose, vanilla beans, agar / gelling agent (contains milk ingredients and egg)
● Net Weight: 80g
● Storage Instructions: Keep refrigerated (10°C or below)
● Expiration Date: 3 days
● Nutritional Information (per serving):
Energy 149kcal, Protein 2.7g, Fat 12.2g, Carbohydrates 6.5g, Salt Equivalent 0.09g
(These values ​​are approximate.)
※ Do not feed to infants under one year of age.

Baked goods

Shirakawa-go Nut Sable

Baked to a fragrant, flavorful finish using rice flour from Gifu Prefecture and homemade vanilla sugar, this treat features a delicate, crumbly texture enhanced by the delicious taste of nuts.   ● Product Name: Nut Sable ● Classification: Western-style Confectionery ● Ingredients: Unsalted butter (produced in Hokkaido), rice flour (produced in Gifu Prefecture), raw cane sugar, egg yolk, almonds, hazelnuts, cashews, vanilla beans (contains milk ingredients, egg, almonds, hazelnuts, and cashews) ● Net Quantity: 5 pieces ● Storage Instructions: Store in a cool, dark place away from direct sunlight ● Expiration Date: Varies ● Nutritional Information (per piece): Energy 125 kcal, Protein 1.4 g, Fat 8.6 g, Carbohydrates 11.1 g, Salt Equivalent 0.02 g These values ​​are approximate.
View Ingredients →

Shirakawa-go Nut Sable

Shirakawa-go Nut Sable

Baked to a fragrant, flavorful finish using rice flour from Gifu Prefecture and homemade vanilla sugar, this treat features a delicate, crumbly texture enhanced by the delicious taste of nuts.

 

● Product Name: Nut Sable
● Classification: Western-style Confectionery
● Ingredients: Unsalted butter (produced in Hokkaido), rice flour (produced in Gifu Prefecture), raw cane sugar, egg yolk, almonds, hazelnuts, cashews, vanilla beans (contains milk ingredients, egg, almonds, hazelnuts, and cashews)
● Net Quantity: 5 pieces
● Storage Instructions: Store in a cool, dark place away from direct sunlight
● Expiration Date: Varies
● Nutritional Information (per piece):
Energy 125 kcal, Protein 1.4 g, Fat 8.6 g, Carbohydrates 11.1 g, Salt Equivalent 0.02 g
These values ​​are approximate.

Soft serve ice cream

Matcha soft-serve ice cream

This delicious soft-serve ice cream is made using carefully selected, premium matcha. From here in Shirakawa-go, we share the culture of matcha—a tea Japan is proud to showcase to the world—through this exquisite treat.
View Ingredients →

Matcha soft-serve ice cream

Matcha soft-serve ice cream

This delicious soft-serve ice cream is made using carefully selected, premium matcha. From here in Shirakawa-go, we share the culture of matcha—a tea Japan is proud to showcase to the world—through this exquisite treat.

About SHIRAKAWA-GO House of PURIN

A place created by people who live and work in Shirakawa-go,
where Japan’s nostalgic “original landscape” still remains.

We were born and raised in Shirakawa-go, and have long wished to create a local specialty that truly represents our home. With that desire, we devoted ourselves to making pudding that is genuinely delicious.

Using the finest ingredients and embracing the charm of Shirakawa-go’s original landscape, we offer a pudding that can be found only here.

A Pudding Specialty Shop in a World Heritage Site

Located within the Shirakawa-go village, known for its traditional gassho-style houses. This is a pudding you can enjoy only here, as a special stop during your visit.

Handcrafted in Our In‑Store Workshop

All of our puddings are handmade one by one in our in‑store workshop. You can enjoy their fresh, just‑made flavor right on the spot.

Local Pudding from Gifu

We offer unique flavors found only in this region, such as Water Pudding made with the pure water of Shirakawa-go and Gohei-mochi Pudding inspired by local cuisine.